Project Description
Research & Strategy
Our PPC marketing process begins with thorough keyword discovery and competitive research. Sharing this research in a client strategy session allows for a deeper understanding on all sides and better results.
Account Configuration
Maximum PPC account performance requires optimal set-up. From location settings to keywords, to choosing the best bid strategy – we take a holistic approach and choose the right options.
Ongoing Optimization
From weekly reporting to A/B ad copy testing, we incorporate tenets of the scientific method like observation, measurement and examination to constantly optimize PPC campaigns and improve results.
Paid Social
LinkedIn, Facebook, Instagram and Twitter offer a dizzying array of advertising options. Our goal-oriented campaigns focus on precise audience targeting and impactful messaging.
Display Advertising
Display ads help broaden your reach. The key to success? Creating a winning combination of imagery and messaging, along with the right targeting to reach your audience.
Paid Search
Your ads should appear where potential customers are already looking. Our experience in Google Ads and Bing Search runs deep, ensuring more efficient and effective campaigns.